Last updated: 1 January 2026
1. Who We Are
YourTradeWebsites.com ("we", "us", "our") provides professional website design and development services for UK tradespeople. We are the data controller responsible for your personal data.
Contact email: hello@yourtradewebsites.com
2. What Data We Collect
We may collect and process the following personal data:
- Identity & contact data – your name, email address, phone number and business name, provided when you fill in a contact or enquiry form.
- Technical data – IP address, browser type and version, operating system, time zone, and pages visited, collected automatically when you browse our site.
- Usage data – information about how you use our website, including page views, navigation paths and session duration.
- Communication data – any information you include in messages sent to us via our forms or email.
3. How We Use Your Data
We use your personal data for the following purposes, each with a lawful basis under UK GDPR:
- To respond to your enquiries (lawful basis: legitimate interest) – when you submit a form, we use your details to get back to you.
- To provide our services (lawful basis: contract) – to build, host and maintain your website.
- To improve our website (lawful basis: legitimate interest) – we use anonymised analytics data to understand how visitors use our site so we can make it better.
- To comply with legal obligations (lawful basis: legal obligation) – for example, keeping financial records as required by law.
4. Cookies
Our website uses cookies and similar technologies to improve your experience and analyse site traffic. The cookies we use include:
- Essential cookies – required for the website to function correctly. These cannot be disabled.
- Analytics cookies – set by Google Analytics to help us understand how visitors interact with our site. These collect anonymised data such as pages visited, session duration and referral source.
- Embedded content cookies – Google Maps may set cookies when a map is displayed on a page.
You can control and delete cookies through your browser settings. Disabling certain cookies may affect site functionality.
5. Third-Party Services
We use a small number of trusted third-party services to operate our website. These may process your data as described below:
- Formspree – processes form submissions on our behalf. When you submit a contact or enquiry form, your data is transmitted via Formspree's servers. Formspree Privacy Policy.
- Google Analytics – collects anonymised usage data to help us understand website traffic and visitor behaviour. Google Privacy Policy.
- Google Maps – embedded maps may collect technical data when displayed. Google Privacy Policy.
We do not sell, rent or share your personal data with any other third parties for marketing purposes.
6. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected:
- Enquiry and contact form data – retained for up to 24 months from your last communication, unless we enter into a service agreement with you.
- Client data – retained for the duration of our working relationship and for up to 6 years afterwards to comply with legal and accounting obligations.
- Analytics data – anonymised and retained in accordance with Google Analytics' data retention settings.
7. Your Rights Under UK GDPR
Under the UK General Data Protection Regulation, you have the following rights regarding your personal data:
- Right of access – you can request a copy of the personal data we hold about you.
- Right to rectification – you can ask us to correct any inaccurate or incomplete data.
- Right to erasure – you can request that we delete your personal data, subject to any legal obligations we may have.
- Right to restrict processing – you can ask us to limit how we use your data.
- Right to data portability – you can request your data in a structured, commonly used, machine-readable format.
- Right to object – you can object to processing based on legitimate interest.
- Right to withdraw consent – where we rely on consent, you can withdraw it at any time.
To exercise any of these rights, please contact us at hello@yourtradewebsites.com. We aim to respond to all requests within 30 days.
8. Data Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, destruction or alteration. Our website uses SSL/TLS encryption to secure data transmitted between your browser and our servers.
9. Children's Privacy
Our services are not directed at individuals under the age of 18. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us and we will delete it promptly.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.
11. Complaints
If you are not satisfied with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
Email: hello@yourtradewebsites.com
